Interesting Questions About Email Marketing Lists

Mandy asks…

How exactly do email marketing companies work?

Do you500彩票幸运快三怎么看走势 just pay them to send out emails to an opt in list and design if needed or are there other fees too, like fees for links and fees for every time that link is clicked?

Richard answers:

Try this:
http://marketing-and-publishing.ebookorama.com/

Michael asks…

How to mass market a product/service?

How can I mass market a product to consumers? what is the best way and most affordable way? I know of kijiji ads, facebook ads… what else?

Also, what is the best way to capture leads (emails, names, etc)?

Can I buy twitter postings (a company with a big following sells posts on their account to their large following)?

Does anyone know of any legitimate email marketing companies? Ones that have their own lists and send out emails for you500彩票幸运快三怎么看走势?

THANKS!

Richard answers:

Hi Matty,

The methods that you500彩票幸运快三怎么看走势 have mentioned so far are essentially a waste of time and money. Trust me I have tried them several times. You do not want to rent or buy other peoples’ lists because they will not be targeted towards you500彩票幸运快三怎么看走势r product/service and the people receiving the messages will not be responsive. Think about what you500彩票幸运快三怎么看走势 would do if you500彩票幸运快三怎么看走势 received a random email about some product or service that you500彩票幸运快三怎么看走势 have never expressed an interest in. Would you500彩票幸运快三怎么看走势 even look at it?

What I suggest is that you500彩票幸运快三怎么看走势 set up the following:
Blog
Facebook page
Twitter Account
Google+ Account
Pinterest account
Youtube account (very powerful for SEO)

Link all of these things together and put up a bunch of content (you500彩票幸运快三怎么看走势 can get content written and videos made cheaply on fiverr.com)

Drive traffic towards the blog or a squeeze page where you500彩票幸运快三怎么看走势 will have an opt-in form. You always want to ask permission before sending emails. This is not just for ethical reasons, it also increases the responsiveness of the list because as far as they are concerned they have chosen to be marketed to and are actually expecting to be contacted by you500彩票幸运快三怎么看走势.

Here is a post by Seth Godin (marketing genius) about permission marketing:

http://sethgodin.typepad.com/seths_blog/2008/01/permission-mark.html

Here is some information about using this method for email marketing campaigns

http://www.squidoo.com/email-marketing-a-brief-introduction

I hope this helps!

Helen asks…

How much could I sell my databases for?

I research small businesses and compile databases on company info that I find. How can I find out how much people normally expect to pay for this type of information? I am aiming to supply telemarketers and web designers/developers and improvers/email marketing companies/Insurance companies.
Pretty new to this type of work. So any help with how much I could charge would be most useful, also how to sell them and where.
I was thinking I could perhaps sell them as hard copies on Ebay one fee for multiple rights (to more than one buyer) or sole rights to one buyer, under Ebays BUY NOW policy.

Compiling my databases by postal areas. eg. Cambridge, Birmingham.

Richard answers:

I do not want to put you500彩票幸运快三怎么看走势 off its a good idea.
You have to be careful if they data contains personel information even such as a telephone number that is a direct line it may breech the 1998 (revised 2001) Data protection act if they have not given consent.

In this country general company information is ok although not in Italy.

It would depend on who you500彩票幸运快三怎么看走势 are selling it to, how many are on it,
how up to date it is, and how much detail is provided.

It could be anything from lb400 – lb2,000 or more. I think it is Data Monitor or Brad on line some the larger companies charge by use so they sell you500彩票幸运快三怎么看走势 a disc or a computor download and you500彩票幸运快三怎么看走势 are allowed to use the list a given amount of times and then you500彩票幸运快三怎么看走势 have to re negotiate terms for additional use.

If I were you500彩票幸运快三怎么看走势 I would look those two companies up on the internet and also go to http://www.opsi.gov.uk/acts/acts1998/19980029.htm

Mary asks…

How can I improve my email marketing campaigns?

I have a small list of emails of people who are interested. I would like to increase my list.

Richard answers:

Are you500彩票幸运快三怎么看走势 looking to improve you500彩票幸运快三怎么看走势r current email marketing? Or increase you500彩票幸运快三怎么看走势 email list? Looks like two questions.

To increase you500彩票幸运快三怎么看走势r email marketing list, include a link to a web form on you500彩票幸运快三怎么看走势r postal mail piece directing the consumers to visit that site and register for any number of reasons (sign up to receive special offers, sign up for our email newsletter, sign up for acces to XXX, etc). Once they register, they are providing you500彩票幸运快三怎么看走势 with their email address so the email is can spam compliant.

Lizzie asks…

I need to know about email marketing?

Whether any email marketing companies in chennai, i would like to know about email marketing, how that will help for my business.

Richard answers:

As sometimes you500彩票幸运快三怎么看走势 get a mail from an unknown email, its called email marketing. In it, to promote our product or business we get emails list from any database provider or can use emails that we get from search engines. Now we with a mail about promoting our product and sends that to all the emails we have. Just it.

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